Versal Brand Ads
Advertising
Over the years Versal has explored advertising toward several different audiences and as a result, the ad creative always adapted to those changes. You'll notice the 2017 & 2018 ads have a more refined, professional look compared to the playful, youthful ads from 2015. All of the examples below ran on Facebook; several had matching landing pages as well as accompanying GDN campaigns.
2017 & 2018
2016, Versal Business
Versal Business was an extension of the brand into a new market. For the first time, we shifted our focus away from the traditional eLearning audience of teachers and educators and started advertising toward corporate trainers.
Audience: Corporate Business & Enterprise
2016, Versal EDU
Around the same time that we launched Versal Business, we also launched Versal EDU - our extension into the higher edu market. The goal was to get full school districts on board with bringing Versal into their classrooms.
Audience: Higher Education, School Districts & Universities
Audience: Higher Education, School Districts & Universities
2015, Versal for Teachers
Audience: High School Teachers
Audience: High School Teachers, Illustrations by Patrick Hruby
Audience: High School Teachers, Illustrations by Patrick Hruby